Monday, 27 August 2012

Ralf Lauren Denim and Supply



Yesterday I came across the promotional video for the Ralf Lauren- Denim and Supply range for Fall 2012. It really is a clash of two different worlds, bringing Avicii's electronica dance tracks to Ralf Lauren's American vintage clothing. The video portrays an underground club scene with Avicii, obviously, as the Dj, who gets the crowd going with his summer hit Silhouettes. The crowd and the swedish Dj are fittingly dressed in items from the denim and supply range. I wasn't too keen on the collaboration at first, as they didn't seem to fit together. After all, how would go to a club dressed in a boho maxi skirt and fringed top? But somehow, the styling gives the scene a cool, urbanised edge- with Ralf Lauren updating the bohemian trends of 2007 with rural individualism. 





                  

Monday, 13 August 2012

I love...

Paul Cadden

I came across Paul's work a while ago and bookmarked his website to be looked at in more depth at a future date. Well that date happens to be today and I have got to say, his work is unbelievable. His hyperrealist style is unique to anything I have personally seen before, so it is truly fascinating to read about the ideas behind his work. His images are initially based on real photographs, images and stills but, he explains, they have a hidden depth to them

 "Hyperreal paintings and sculptures  utilise additional, often subtle, pictorial elements to create the illusion of a reality which in fact either does not exist or cannot be seen by the human eye. They may incorporate emotional, social, cultural and political thematic elements as an extension of the painted visual illusion; a distinct departure from the older and considerably more literal school of Photorealism. " - Paul Cadden.com

The stills he chooses are in themselves interesting, often deciphering an immense amount of detail, as well as depicting seemingly irrelevant yet personal moments in peoples lives which is what I love about them. They represent the little moments in life that often go amiss. Aswell as his exceptional talent, using graphite and pastel to create a lot of those images, the choice of image is just as relevant to help best exhibit his skills.