Wednesday, 11 July 2012

Sexist or feminism?

During one of my many frequent trips back to my home town at the beginning of the week, I found myself having to wait at London Waterloo for an hour until my connecting train. To pass the time I decided to purchase a magazine to read on my journey. I grabbed a copy of the august issue of Elle and, eventually, got on my train. As I flicked through the front pages, admiring the latest aspirational ads by Chanel and Burberry, 5 business men in suits sat in the seats opposite me. Now of course I am interested by the content of Elle otherwise i wouldn't have bought it! But I couldn't help feeling like these middle aged business men were judging the fact I was reading a magazine deemed having 'less intelligent' content. Flicking past the editorials however I got to the articles, on titled 'How to look good on Facebook' and further on another 'Can you handle casual sex?' 

At this point I felt a bit naive for telepathically defending the magazine to these men for being "inspiring and useful- especially for my future career!" These articles were neither relevant to fashion or inspiring and intelligent. It felt like I had picked up a cheap copy of cosmo, but I actually chose this magazine to learn more inside details into the fashion industry. Maybe more up and coming designers? Photographers? People that have used the creative industries in a positive way to help change the world. This is what I want to read, and I'm sure- I hope- in not the only young woman interested in fashion that feels this! Or maybe their magazine just isn't aimed at me any more. I better stick to my Love magazine and I.D. 

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